Dell: Consumers Need Time To Get Used To Windows 8

With each passing day it is getting clear that Windows 8 is to be a long term project.

Microsoft’s new OS is slowly increasing its market share, and while the company has confirmed moving 40 million copies, only a fraction of it is showing up in stat counters and other such places. At the very least, Microsoft has avoided another Vista debacle.

Meaning? Most people have availed the very enticing upgrade offer Microsoft put up, but only few have upgraded to the new operating system. People, essentially, need time to get used to Windows 8 and make the (comparatively big) jump.

These also seem to be the views of Rekuram Vardharaj, a marketing director over at Dell India. Talking to CIOL.com he said that Windows 8 was generating latent interest, but consumers are taking their time to get used to the new OS:

“It’s a huge thing and a lot of product launches related to it or extended from it, are coming out at great speed. Specially in the mid market, I hear a lot of software as well as hardware change being caused by it.

The effect, however, would be more pronounced as some time passes. It is an infinite shift and is striking the right chords but people will take time to get familiar as should be expected in any adoption cycle. There is a lot of latent interest that this launch is triggering though”.

Of course, divided opinion isn’t helping thing, with some reviewers launching scathing attacks on Windows 8, labelling it as a confusing operating system.

Businesses in particular have showed a very lukewarm interest in the new OS, helped in no small parts by the radical change in the GUI, as well as the case of the missing Start Menu.

Microsoft, for its part, seems intent on continuing with the Start Screen.

The end result? Most people (and companies) are contend on playing the waiting game.

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