The 2014 edition of the Computex technology show brought with it a few surprises, but none sweeter than the confirmation that Windows tablet prices are about to get highly affordable.
Thanks to Windows 8.1 with Bing, a $100 Windows powered tablet is now a reality.
And according to Microsoft’s vice president of OEM partners, Nick Parker, smartphones and tablets running the company’s operating platforms are soon to be available at these accessible prices, upwards of $100, under $200 and over.
He confirmed this new strategy, saying:
“We’ll reach price points that are very industry competitive for 7, 8, 10-inch devices. They will really surprise you. Last year, we were in the 3s, 4s, 500 dollars. This year, we’ll be 1s, 2s, 3s.”
Now, obviously, this is good news for the platform as a whole, as it now gets the ability to directly compete with Android on an important front — price. These devices are experiencing some terrific success in developing markets across the globe.
Enthusiasts, however, might still want to stick with display sizes 10 inches and higher.
But as long as the underlying hardware of these budget devices keeps on improving every year, with faster, more efficient processors, both the Windows Phone and Windows platforms are in with a solid chance to gain significant market share in the mobile world.