Microsoft revealed today that the they have sold 40 million licences of Windows 8 so far.

The numbers are surprisingly robust for an Operating System that has been widely panned by critics and pundits alike.

Tami Reller, the Windows Chief Marketing and Financial Officer, revealed the figure during a speech at Credit Suisse 2012 Annual Technology Conference.

Promotional pricing and aggressive advertising seem to have helped a little.

In comparison, Microsoft actually sold 60 million licences of Windows 7 in the same time span after release.

Microsoft did not go into any detail about sales of Windows RT, the mobile counterpart of Windows 8.

About the Author

Onuora Amobi is the Founder and VP of Digital Marketing at Learn About The Web Inc. Onuora has more than a decade of information security, project management and management consulting experience. He has specialized in the management and deployment of large scale ERP client/server systems.

In addition to being a former Microsoft MVP and the founder and editor of, he is the CEO of a Pasadena based online marketing education startup - Learn About The Web Inc. ( and The Redmond Cloud (

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  • Dan Dar3

    The upgrade offer made a bit difference, at least for me – bought two upgrades for me (from Windows 7) and one for my dad (Windows XP, 60 years old). We’re both fine btw 🙂

  • Brenton Klassen

    I am really enjoying my Windows 8 upgrade.

  • Arachnoid

    and of these 40 million how many wished to go back to windows 7 and how many found their new hardware was not downgradable to windows 7?