Who would have thought the lack of touchscreen enabled units will be cited as one of the major reasons for the slow uptake of Windows 8. Surely not Microsoft, it seems.

Several high-profile Microsoft executives, including CEO Steve Ballmer, have decried the lack of touch-capable Windows 8 devices in the market, and have called upon PC manufacturers to increase their efforts in this area.

A new market research conducted by NPD Group claims that Windows 8 is all poised to boost sales in the coming months. The report over at ZDNet  suggests that touch-enabled notebooks are very likely to record increased sales later this year, which in turn could lend a hand to Microsoft’s operating system.

Calvin Hsieh, the research director at NPD DisplaySearch said:

“Touch-screen and PC manufacturers are looking carefully at how successful these initial Windows 8 touch-screen notebook models are in the market, as the touch-screen module requirements for Windows 8 increase module costs, and those requirements are difficult to meet in high volume production.”

So then, once again, it all comes down to the final price of hardware products.

Microsoft has, obviously, changed its strategy in this regard and is the company is now offering special discounts to partners that are ready and willing to bring more hardware devices powered by its new OS to store shelves.

Just how much of an impact the success of touch-enabled notebooks has on Windows 8 will be evident in the all-important summer and holiday shopping season this year.

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  • DCJason

    The lack of choices of good, cleverly-designed, well priced laptops, I believe, is the reason I and millions of others have not upgraded to a Windows 8 device. The issue is not the software (give me a break about all the talk of no Start Button being the reason of the failure of Win8), it is the hardware. Surface it great for some users…..but what else is there available? To me, it looks like the OEMs are being lazy and just upgrading their old Win7 laptop with a touch screen and what is under the hood to accommodate Win8. They don’t want to go through the R&D to put what is under the ‘hood’ behind the touchscreen, rather than under the keyboard (like the Surface). They are being lazy and hope they can ‘get by’ by reworking what they already have. So we all sit and wait…..

    • http://twitter.com/RobbieGoD316 Robert Fletcher

      I have to agree with you. Personally, I am waiting for the new Intel chips to come out just to get better battery life. Looking forward to that. I was very interested in the Surface Pro, but then i heard of the new processors, so i want to wait for Surface Pro 2.0. That will surely seal the deal. The new ACER R7 looks pretty sweet too. The Yogo looks great too. It’s actually really hard to pick a laptop out right now with Touch. Many great options.