Google to compete with Microsoft’s Surface

Google is planning to come up with their own tablet, giving tough competition to Microsoft’s Surface.

It could be a 7-inch tablet for $200 in an attempt to take down the Kindle Fire as the second most popular tablet after the iPad.

Gizmodo Australia viewed a training document on the tablet and scooped up all the big details.

Here are the key points:

  • It will be called the “Nexus 7.”
  • It will have 1 GB of RAM.
  • It comes in 8 GB model for $199, and 16 GB for $250.
  • It’s built by Asus.
  • It supports Google Wallet, and NFC.
  • 9 hours battery life.

The tablet is expected to come in two variants: 8 GB and 16 GB. The 8 GB model will cost $199 16GB will cost $US249.

Also the tablet is expected to run Android Jelly Bean which will be the next version of the company’s Android operating system.

If Google launches it’s tablet at these prices, the Nexus 7 will become a big threat for Microsoft’s Surface tablet as Microsoft’s tablet is  expected  to price around $600.

This is not a good situation for Microsoft. When they will launch, the product the market will already be on fire because of the Nexus tablet.

So I think it might be a difficult sell for the Surface tablet.

If you remember, Surface will also come in two variants : Windows RT model and Windows Pro model.

The RT model is expected to arrive during the Windows 8 launch and the Windows Pro model will be available three months later.

Interesting times….

Please Leave Your Comments Below...

  • Andrew_Grush

    While it’s great to see a wide variety of interesting new tablets coming out, I sincerely doubt that MS would need to worry much about this particular tablet namely because they are competing in different segments.

    The Nexus 7 is an entry-device that is used to hype up Android and pull you in, the MS Surface is a mid-level device that has more power under the hood and is much better for productivity. Sure, the Nexus 7 could hurt some of MS’ potential among the casual/entry crowd… but more than likely the entry crowd wouldn’t want to spend $600 in the first place, so even if Nexus 7 wasn’t there, they would probably buy devices like the Kindle Fire and Nook Tablet.

    The way I see it, the new Nexus 7 will compete with Fire, Nook Tablet, and other entry Android units.

    The Surface (ARM version) is more likely to compete against mid and high level Android devices and even in some ways the iPad (at least iPad 2).

    The Surface (Intel) is more for competition directly against the “new” iPad.

    What remains seen is where other ARM, Intel and AMD Win8/RT tablets play into this grand scheme. Just my two cents.  🙂

    Anyhow, thanks for sharing, Rishu. Great post!

    • Joanna

      You are correct. These two are in completely different classes.

  • Robert Kegel

    One of the big things about Surface is the keyboard doc.  This makes it so if you have a Windows 8 tablet you actually also have a full laptop.  This is in a totally different ballpark than the Nexus 7 which is just a tablet. 

    The Windows RT version is going against the iPad3 and the Windows 8 version is going against Ultrabooks.

  • Timiteh

    Sometimes i wonder why bloggers on this site bother to create a blog site about Windows 8 as they are often so little faith in Microsoft that it is not even funny.

    One doesn’t need to be a genius to see that Nexus 7 and Surface don’t compete at all as they clearly belong to completely different categories and have completely different objectives.
    I don’t fully agree with the Microsoft strategy with Windows 8 (especially for desktop) but if there is a form factor for whom Windows 8 is perfect, it is the Surface form factor.
    With Surface Microsoft is clearly showing what is the almost perfect form factor for both Windows 8 RT and Windows Pro. I say almost because i think that a 12-13″ version of the Surface Pro would be more interesting than the 10″ version and would be an excellent Windows 8 based ultrabook.
    Note that the Surface Pro doesn’t compete with the iPad or any other current slate but is aiming at creating a new market. Ironically, it is a completed vision of the Intel Ultrabook concept.

    So now all the OEM have to do is to either match Surface form factor or best it.
    I am not sure that Microsoft would mind if Surface is not a best seller if OEM can make similar and great products which sell like hotcakes. However, if OEM can’t do something this basic, customers would still have the Surface offering.

    Google on the other hand, has acknowledged that OEM can’t design and release Android based slates which would offer significant competition to the iPad and is certainly trying to release itself such a product. However, contrary to the Nexus Smartphone, the Nexus 7 will not be a true competitor to the iPad but more to the alike of the Nook and the Kindle Fire. If Google really want to compete agaisnt the iPad it needs to pull off a Surface RT competitor or even better.

  • http://profile.yahoo.com/Z422YWOTFOAO6XHPIAXAC5ZMJ4 Ron

    When you think in a one dimensional mindset you may likely end up on the wrong side of viable logic.  There will always be some who will buy their table based on the cheapest price … and then there are those who will buy at a higher price point because for whatever reason the price and product came together for him or her.