Microsoft officials have indicated that Windows 8 has surpassed the 100 million licenses sold milestone.
If true, this number would put it on par with similar numbers for Windows 7.
“If there had been more touch devices in the market, it would have been even more,” said Tami Reller, the Chief Financial Officer of Microsoft’s Windows client team. That said, “our sell-through has been consistently going up,” Reller added.
Some important caveats (from Mary Jo Foley at ZDNet):
Microsoft’s “licenses sold” numbers are “sell in” numbers. That means these figures include sales of licenses to OEMs, as well as Windows 8 upgrades. They don’t include copies of Windows 8 sold via volume-licensing agreements. The “licenses sold” numbers may or may not also include Windows RT license numbers. (Microsoft officials won’t say.)
The minute that a PC rolls off the manufacturing line with a new version of Windows on it, it is counted as a “license sold,” Reller explained.
It’s worth repeating that Microsoft’s “licenses sold” numbers are totally different from usage share data. Based on usage statistics from various firms, Windows 8 still lags substantially both Windows 7 and Windows XP, in terms of usage at the moment. Microsoft officials declined to provide usage share data for Windows 8.
Mrs Reller also committed Microsoft to more aggressive sales this holiday season.
Expect to see bloggers go through these numbers a lot more thoroughly over the coming days.
What do you think of Microsoft’s 100 million sales number?