Microsoft snatches former Disney Director of Brand Strategy

Microsoft snatches former Disney Director of Brand Strategy

Microsoft has appointed former Disney director of brand strategy Jay Victor as its own director of brand strategy, working in Microsoft’s Central Marketing Group (CMG).

Victor has been with Microsoft for almost a month.

Victor was with Disney for nearly five and a half years, and on his LinkedIn profile he says he managed brand strategy for family entertainment at “the coolest job in the world”.

His position included market research, business development, product development, creative, and marketing.

Microsoft is not commenting on Victor’s new role but there is speculation that one of Victor’s first jobs will be introducing Windows 8, the successor to Windows 7 that is understood to be on the fast track, looking at an April 2012 release for both the x86 and the completely new ARM-architecture editions.

Congrats Jay – you have your work cut out for ya…

If you can find a pic of this man, please send us the link (or photo)…