windows_store_successful

Microsoft: Windows Store Is Already More Successful Than iOS Store

The Windows Store may be off to a slow start but business sure has picked up there in the past month or so. The average number of apps published daily on the repository sometime peak at 1,000.

Nevertheless, according to some in the industry, the store is still growing at a leisurely pace.

But that is not the case for Microsoft. As far as the technology titan is concerned, everything is going according to plan. In fact, according to the company, the Windows Store is already more successful than the iOS Store — at least when it comes to the number of apps approved in the first six month.

Microsoft CFO Tami Reller explained in a statement:

“Apps momentum has been steady as the number of apps in the Windows Store has increased 6x since launch. Comparatively, that’s already passed what iOS had in store, in its first year of app development.

We’ve also surpassed 250 million Store apps downloaded in the first six months, and almost 90% of our app catalog has been downloaded every month.”

MetroStore Scanner, the unofficial website that keeps tabs on the number of apps available for download in the Windows Store says that currently there are over 69,000 unique applications approved by Microsoft — with hundreds more being added daily.

It is still early days, but there is a very distinct possibility that the Windows Store may yet become the most popular apps repository in the world in the very near future.

The power and reach of the Windows operating system in general, and Windows on mobile devices like tablets and convertibles in particular, cannot be ruled out.

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  • Emmanuel Mac Donald

    Its weird how they compare the Windows 8 app store to the current iOS and android markets. They are different. For one windows is computer OS, and Android or iOS are mobile OS. Different style apps I would imagine. Plus It haven’t been on the market for as long as the others. We should track them by time active vs current app collection.

    • Girish

      Yes completely agree..

  • MoWeb

    The “Windows 8” apps are effectively the same thing as iOS and Android apps. They truly are “apps”, and as such CAN be directly compared. The different is, if you have a Windows 8 device (not RT device), then you can run all of these apps AND any of the millions of apps and utilities made for Windows over the last two decades or so. That aspect alone DESTROYS the competition. The day you can buy an iPad+ that runs the full version of Microsoft Office, Photoshop, Logic, Final Cut, and/or 3DS Max… well that is the day you can actually compare those devices to a real Windows 8 tablet.

    And using a “number of apps” as a metric for a successful store is actually really poor anyway. While Microsoft maintains that 90% of their store catalogue has been downloaded, reports indicate that Apple’s store is closer to only 65%. While Microsoft doesn’t (at the time of writing) have a single “fart noise app”, the Apple Store has over 1,900 different versions of them. It’s the number of useful apps that are actually being downloaded/used that is the important number. And at least Microsoft is honest enough to include that figure instead of hyping like a certain fruity competitor does.

  • aditya singh

    Well i can’t really agree on that….Most of the free apps available in ios are paid in windows also there are less apps in windows store… There are more better apps in ios …i am a windows 8 user but i think ios is better because of it app store..