Seriously, what is RIM’s future?

Seriously, what is RIM’s future?

With all the attention being paid to Microsoft and what they will be doing with Windows Phone 8, the question always comes up:

What’s going to happen to RIM?

There’s a new article on ZDNet that you have to check out that does a deep dive on some of the options that the company may face.

I agree with a lot of the conclusions presented here especially the one that states that RIM is a dead company walking. They just don’t know it yet (but they must have a suspicion at this point).

I have already laid out why I think that RIM would be a bad fit for a Microsoft acquisition but at this point an acquisition would be a positive outcome for the company.

The company has inexplicably been unable to show any type of CREDIBLE contemporary thinking regarding the updates and branding of their designs.

Here’s a link to the ZDNet article.

It’s written by Jason Perlow.