If it survives the next few years, Microsoft’s Surface RT will have quite a story to tell. The slate was Redmond’s first real foray into the hardware domain. Seemingly, the technology titan learned more from the tablet than it managed to sell the devices.
Things like hardware bugs, software issues, retail channels, models, accessories, ads, promotion, pricing, and more importantly international availability — this was a worthwhile experiment.
And while sales of the Surface Pro seem to be coming along well enough, the first generation Surface RT will provide Microsoft with a number of valuable lessons that will suit the company well once it debuts its second generation Surface lineup later this year.
For now though, Microsoft has lined up several discounts and promotions for its premiere slate, with the most recent being the $150 price cut it recently made official.
Sure it came at a cost to the tune of $900 million write down, but it looks like the price cut is finally working. ZDNet is reporting that the 32GB version of the Surface RT was temporarily sold out at Walmart.com earlier today.
This may not seem all that much in the grander scheme of things, but considering the fact that Walmart is a massive, massive vendor, there is fair chance that the retailer sold out its large inventory of devices.
People that were planning to purchase this device knew that this probably will be the best price they can get for it for the foreseeable future and jumped in. Either way, if the slate has indeed started flying off the shelves, then this may just be enough to give Microsoft some ideas for the ideal pricing in the future.