Redmond has had its share of bad decisions, and its share of good ones. The trend continued with the company’s newest line of tablet, with certain aspects of the Surface slates leaving a bit to be desired. Former Apple advertising expert, Ken Segall believes that Microsoft has totally failed to create a killer ad for...

Samsung’s flagship Android smartphone is one of the bestselling mobile devices of the past year, and while the Korean put the Galaxy SIII up against Apple iPhone in its launch commercials, this time Microsoft is giving it a taste of its own medicine. But boy, some taste this is — as aggressive and as direct as it can...

http://www.youtube.com/watch?v=tr3dFSzh1yU I got asked about this one so I’ll post it here. I don’t like this commercial because it absolutely violates all the rules of marketing a business device. The Surface Pro is meant to be a “real” device that people can get work done on. The hip hop and break dancing demographic is...

It used to be that Apple took home all the honors for “coolness” with its ads.  But I really like this new one from Microsoft for IE 10.  It works really well, showing an Apple geek who tries really hard to find reasons not to like IE 10 and finally runs out of reasons. He gives grudging respect at the end…  now...

It used to be that Apple took home all the honors for “coolness” with its ads.  But I really like this new one from Microsoft for IE 10.  It works really well, showing an Apple geek who tries really hard to find reasons not to like IE 10 and finally runs out of reasons. He gives grudging respect at the end…  now...

Talk about smart product placement. Microsoft is dead set on making its Surface tablets a success, as the company continues its marketing blitz to showcase the mainstream public how cool (for the lack of a better word) its devices are. We have had a bunch of great television ads already, now add product placement to...

I love this commercial. It starts the drumbeat down to Windows 8 and really is a great snapshot that shows the magnitude of this release for Microsoft. How many countries, how much development, how many people, how many developers. It’s big. http://www.youtube.com/watch?v=pRrQM0_9lM0