In most people’s minds, Microsoft is the undisputed #1 in computing, although facing serious threats from Apple’s iOS and Google’s Android in smartphones and tablets. However, a new report from Goldman Sachs and IDC goes ahead and ranks Microsoft third in “computing devices”, after Google and Apple. Computing devices...

A new report from Goldman Sachs and IDC makes the argument that when the unit of measurement is computing devices, Microsoft is actually in third place, behind Google and Apple. As seen in the chart below, computing devices includes not only PCs and notebooks, but also smartphones and tablets, which have flooded...