I ordered the new iPad on the launch date a week ago and can’t wait to get it in the mail. It has a lot of cool cutting edge technology and will undoubtedly be the standard for all serious tablets going forward.
I talked about that here.
It is however my job to look at all sides of this equation and see if there’s some angle we (the press) have all missed. I think I found one.
Before I go right in and discuss this, let’s back up a little.
Tablets are becoming somewhat ubiquitous these days and the adoption of these devices is pretty much off the charts. People use Tablets for work, for fun and for everything in-between.
As someone who owns a Windows 8 Tablet and an iPad, I can tell you that I use my tablet(s) almost every day. They are personalized with my bookmarks, profiles, preferences and apps.
Some could say that if I gave you my Ipad for 1 hour, you could form a very distinct and (pseudo) accurate profile impression of me, who I am and what I like or not.
Give me your tablet and I’ll tell you who you are.
Just like with our smart phones, the more time we spend with our Tablets, the more we create our digital identities on these devices. Once you bookmark a bunch of links, store a lot of emails, buy a lot of Kindle books, leave a lot of cached pages and buy a lot of apps, you have created a very detailed and sensitive profile of yourself.
You quickly realize that lending someone your iPad for 10 minutes is a (potential) MASSIVE invasion of your privacy.
Unless you go to a lot of trouble to try and secure your apps on your iPad – your iPad is a totally OPEN device once someone is past your password. Once you let them in, they can read your email, see your apps, look at your photos, look at your bookmarks, see what music you like etc.
If you stop to think about it, that’s not really cool.
Microsoft has an opening.
With Windows 8, I should be able to create a guest profile on my Tablet. This guest profile should only have access to the apps and features that I (the admin) allow.
Once I am happy with that guest profile, I can hand you my Windows 8 Tablet and you can log in and use it to your hearts content and we BOTH have our privacy.
Here’s the next and more important part:
Microsoft need to HIGHLIGHT this difference and HAMMER IT HOME.
Privacy will become more of an issue with Tablets going forward and to me, this would be a great differentiator between both companies…
This is one area where buying a Windows 8 Tablet will make way more sense than an iPad. At least until Apple make the change with IOS and enable multiple user profiles on the same iPad.
What do you all think?
If you own a tablet or mobile device, are you concerned about your privacy?