Can Windows phone Mango outsmart the market that has developed for Android? Will Microsoft be able to gain control on Apple’s market share with their new venture? Samsung Omnia with Windows Phone Mango has been released and consumers can only pray that Mango can overcome the shortcomings of Windows Phone 7. With more than 500 features in Mango, think twice before you decide to opt for an Android or Apple based phone. In this article, we discuss what Mango is and what it isn’t. Hardware Although memory, camera, or display plays a role in determining the hardware capabilities of the device, a dual core CPU is a necessity if you are planning to run some resource consuming office applications on your phone. What is good? Mango has 384 MB RAM, 4GB minimum flash memory and a resolution of 800×480 and Qualcomm CPUs. Since this is the requirement in all Mango devices, application performance and end user expectations will remain consistent across all devices.
What is bad? Dual core processors are not supported and hence 1080p videos cannot be played and in addition, the applications have to be designed effectively so that the processor is not bogged down with executing commands. User Interface Metro user interface, which was already a part of Windows Phone 7, has been enhanced for Mango. The main screen is divided into two sections containing tiles and an area that allows the user to select applications. Metro icons are large to reveal relevant information and the app scrollbar allows the user to select and launch any application from the home screen.
Multitasking capabilities Mango offers support for multitasking unless its predecessors. You can view and scroll through the list of all open applications through a card like interface. Like Android and Apple, Microsoft apps running on Mango get suspended if they remain inactive for a certain duration of time. This conserves processor resources and battery life.
Mango has immensely improved in this department from being the worst to becoming one of the best. Facebook, twitter, Windows Live and E-mail integration is possible in Mango and you can view the latest updates made by your friends even as they happen. What is good? All the functionalities needed from a Facebook application are incorporated in the inbuilt Mango app and hence you need to search for third party Facebook integration tools. Contact management through People Hub enables you to create groups of users, family, co-workers etc. and as such all personal information is stored optimally. What is bad? Integration with Twitter is not so good.
Email and Messenger Switching between SMS, email or Facebook has never been easier. Searching for messages and email is easier through the Conversation feature.
Figure 7: Office
Office Office365 and SkyDrive will give you something to think of. Word, Excel, PowerPoint and SharePoint have a myriad of new features that enable quick data processing with low resource usage. Conclusion Mango has mixed the best features of Android and iOS to present itself with a new user interface. However, the real questions arises, with a large market already in place for Android and iOS, can Microsoft make their mark?