Microsoft’s new reorganization may give vibe or two that the company wants to move away from the software titan concept and focus on hardware and services, the reality is that software will still form the very core of the technology giant.
CEO Steve Ballmer has, on multiple occasions, made it clear that he wants Microsoft to migrate towards a devices and services approach that he believes will help to boost sales in the long-term.
But through it all, platforms like Windows 8 and Windows Phone 8 will still remain the key.
And analysts are quick to point out that Microsoft should keep the focus on Windows, pointing to the vitally important release of Windows 8.1 later this year. For them Windows 8.1 still remains an essential product for the reorganization plan that Ballmer made public last week.
Rick Sherlund, an analyst for Nomura Equity Research shared his views on this:
“I think it’s going to be more of a realignment around devices and services. Windows code is in everything, so I think this will be about aligning resources and management that optimizes efficiency and focuses strategy on that.”
And the interesting part is that Ballmer seems to know this very well.
The CEO of Microsoft reiterated that Windows 8.1 remains the focus, and the launch of the operating system later this year is, undoubtedly, the most important of events for the company. In fact, the whole companywide Blue initiative is part of the plan to get closer to users and listen to public demands.